Overview
Programme Description
The professional Certificate in Public Relations programme is designed to develop well-rounded and skillful manpower that will function effectively in the Nigerian society. The programme grounds the students in the theoretical and practical dimensions of Public Relations in Nigeria as well as comparative exploration of public relations practices and methods globally. The programme is intended to graduate students who can earn a living on their own and who can affect the public Relations/Public Affairs and corporate communications industry positively.Programme Level
19 Course(s)
Level I
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1 - Basic Communication Skills
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2 - Nigerian History & Citizenship Education
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3 - Communication Theories
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4 - Principles of Public Relations
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5 - Writing for the Media
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6 - Public Relations Media and Methods
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7 - Entrepreneurship skills for Public Relations and Business Management
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8 - Quantitative Methods
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9 - Nigerian Cultural Studies & Intercultural Communication
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10 - Computer Applications for PR
Level II
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1 - Economics in Public Relations
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2 - PR for Government, Public Sector & Non-Profit Organisations
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3 - Stakeholders Relations Management
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4 - PR for Business & Industry
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5 - Social Media for Public Relations
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6 - Research & Evaluation in Public Relations
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7 - Protocols & Events Management
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8 - NIPR Laws and Public Relations Ethics
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9 - Integrated Marketing Communications
Instructors
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