Public Relations Campaigns is a capstone course that introduces students to the process of campaign development, management, and evaluation using the principles and strategies of public relations and agency management. Recreating real-world professional settings, this course marks the transition from student to professional. This is an exciting opportunity for students to apply the public relations skills and knowledge that they have acquired through course works in this programme (research methods, writing, strategy, and visual communications) as well as their practical and professional experiences.